Draught Guinness

Television commercial for Draught Guinness. Opens with view of empty dimpled tankard glass. Cut to close up of Draught Guinness penguin fount and shot of Guinness being poured into tankard glass. The full glass is placed on the counter and picked up by a man who raises and drinks from it. Concludes with close up of Draught Guinness penguin fount. VO: "That's Draught Guinness, good for you and your thirst". Agency: SH Bensons Ltd. Includes black and white [GPR_MK08.01_0030.02_01] and colour [GPR_MK08.01_0030.02_02] versions.

Black and white television commercial for Draught Guinness. Opens with view of man walking along a street [past a J Lyons & Co shop]. He enters a building bearing a 'Lounge Bar' sign and climbs the stairs towards the lounge. VO: "Here's good news for the man who likes a really good pint of Draught. You can now get a well drawn pint of Guinness Extra Stout on Draught - a pint of double as they say - in more good bars, quickly served and in perfect condition." Cut to view of man approaching the bar and order a pint of Draught Guinness from the bartender. Close up on fount [square, dark blue, bearing Guinness word and harp logo] as the bartender pours the pint and hands it in branded Waterford tankard over the counter. Cut to shots of man enjoying the pint. Brief view of Draught Guinness POS in the shape of a branded Waterford tankard, accompanied by VO: "And here's the sign to look for when you want the best pint of Draught in the province". Advert concludes with shot of Waterford tankard standing on bar alongside the Draught fount. Final VO: "Good health".

Black and white television commercial for Guinness Extra Stout. Opens with shot from above of sole office worker walking down a large spiral staircase. Dissolve to view of a shelf holding Guinness Extra Stout bottles behind a bar followed by close up shots of a bottle of Guinness being opened and poured into an unbranded Wellington goblet. Extreme profile close up on man drinking from glass. Advert concludes with shot of bottle and glass of Guinness Extra Stout. Caption 'GOOD FOR YOU'. Final VO: "Guinness...good after a hard day and so good for you." Agency: SH Bensons Ltd.

Black and white television commercial for Draught Guinness. Opens with close up of Draught Guinness penguin symbol, panning out to reveal full fount against a bar backdrop. Cut to close up of dimpled tankard glass being filled with Draught Guinness. Shot of man drinking from glass. Advert concludes with close up of penguin symbol on Draught Guinness fount. VO: "Draught Guinness - wherever you see this sign." Agency: SH Bensons Ltd.

Black and white television commercial for Draught Guinness. Opens with shot of office workers in coats walking down a large spiral staircase. Cut to a Draught Guinness penguin fount and close up of dimpled tankard glass being filled. Shot of man drinking from glass. Advert concludes with view of two dimpled tankards - one empty and one full - alongisde Draught Guinness penguin fount. Caption 'GOOD FOR YOU' then appears above both tankards as a final shot. VO: "Draught Guinness...good after a hard day and really good for you." Agency: SH Bensons Ltd.

Black and white television commercial for Draught Guinness. Opens with view of male customer entering bar asking barman for a Draught Guinness. View of Draught Guinness penguin fount and close up of branded Waterford tankard being filled as customer looks on expectantly. Barman hands tankard to customer, who raises it to his lips, drinks, and smiles. Advert concludes with shot of half empty tankard resting on bar with Draught Guinness penguin fount in background. VO: "Good moments are worth waiting for. Clean tasting, a touch of bitterness, full of goodness - that's Guinness" [Same as GPR/MK08.01/0030.06 but uses penguin instead of tankard fount] [First use of branded glassware in British television advertising - Waterford tankard]

Black and white television commercial for Draught Guinness. Opens with view of male customer entering bar asking barman for a Draught Guinness. View of Draught Guinness tankard fount and close up of branded Waterford tankard being filled as customer looks on expectantly. Barman hands tankard to customer, who raises it to his lips, drinks, and smiles. Advert concludes with shot of half empty tankard resting on bar with Draught Guinness tankard fount in background. VO: "Good moments are worth waiting for. Clean tasting, a touch of bitterness, full of goodness - that's Guinness" [Same as GPR/MK08.01/0030.07 but uses tankard instead of penguin fount] [First use of branded glassware in British television advertising - Waterford tankard]